SOFI Spritz Aperitivo Blood Orange & Bitters 750mL

Brand: SOFI Spritz

Release Name: SOFI Aperitivo — Blood Orange & Bitters

Spirit Style / Type: Italian-Style Aperitivo (Bitter Liqueur Base)

Composition: Local Grape Spirit, Blood Orange, Bitter Botanicals

Age: Non-Vintage

Volume: 750ml Bottle (Also Available as a 6-Bottle Case)

Alc / Vol (%): 16.0%

Country: Australia (Bottled in Lara, Victoria; Produced by Gilbert Wines, Orange, NSW)

Production Method: 100% Natural Ingredients, No Artificial Colours

Limited Edition: No (SOFI's Standing Flagship Aperitivo Release)

Award Winner: Yes — Australia's Best Aperitif, Dan Murphy's Decoded Spirits Awards 2023

SOFI Spritz is an Australian-owned and made aperitivo brand, founded with the aim of bringing a genuinely local, better-tasting alternative to the classic Italian aperitivo category. Crowdfunded by everyday Australians and backed by investors on Shark Tank, SOFI has grown from a local start-up into a widely stocked brand across major retailers including Dan Murphy's, with over 500 five-star customer reviews. Made with 100% natural ingredients and genuinely less sugar than leading imported competitors, SOFI has positioned itself as a modern, southern-hemisphere take on Italy's aperitivo tradition, expanding from its original Aperitivo into ready-to-drink Spritz cans and, more recently, its own Australian-made Prosecco under the OTO label.

SOFI was built as a genuinely local answer to imported Italian aperitivo brands, and the numbers back up more than just the marketing — independent lab analysis (powered by the Australian Wine Research Institute) confirmed SOFI Aperitivo contains 32% less total sugar than Aperol per standard drink, using all-natural ingredients rather than the synthetic colours found in some major competitors. It's produced by Will Gilbert of Gilbert Wines in Orange, NSW, giving it genuine Australian winemaking credentials behind the label, and bottled just 60km from Melbourne rather than the 16,000km an imported Italian aperitivo travels to reach the same shelf. That combination of quality and local production earned it Australia's Best Aperitif at the Dan Murphy's Decoded Spirits Awards 2023, and it's built a genuinely loyal following since, with reviewers repeatedly calling it the ideal middle ground between a "too-bitter" Campari and a "too-sweet" Aperol. SOFI itself has an entertaining origin story too — the brand was crowdfunded by everyday Australians and received investment on Shark Tank. Versatile and easy to use, it works beautifully in a classic Spritz with prosecco and soda, or as a striking substitute for Campari in a "Contessa" — an Aperitivo twist on the Negroni made with equal parts gin and dry vermouth.